With drama, this comes to an end. analysing the Blake and Justin fan theories
It Ends With Us fans are starting to sense some tension.
As the Blake Lively and Justin Baldoni movie premieres in theaters Aug. 9, speculation has emerged about the behind-the-scenes dynamic of its cast members.

In fact, fans have pointed out that Justin, who stars in and directed the film, didn’t join fellow cast mates—including Blake, Brandon Sklenar, Jenny Slate and Isabela Ferrer—for much of the press tour.
And when It Ends With Us had its big premiere in New York City Aug. 6, Justin kept his distance from his costars, as well as author Colleen Hoover, who wrote the book which the film is based on.
“So something DEFINITELY happened on the set of It Ends With Us,” one user on X, formerly Twitter, speculated Aug. 7. “I need to get to the bottom of it.”

So, what exactly is going on? While no one working on the film has publicly addressed rift rumors, the cast’s behavior at the premiere did raise eyebrows.
After all, Blake, who stars as protagonist Lily Bloom and is one of the film’s producers, posed for photos alongside Brandon, Jenny and Isabela at the film’s premiere, but Justin, 40,

only appeared in photos with his wife Emily Baldoni, and his personal guests. It is worth noting, however, that the cast only did small group shots, and not a full group photo.
Blake also attended the premiere alongside her husband Ryan Reynolds—who, Blake noted to E! News on the carpet, wrote some dialogue for the film—as well as his Deadpool & Wolverine costar Hugh Jackman.